Using the results pages to create intent-based content
When you type [beach house] into Google, are you looking
for a restaurant/vacation home or an indie-pop duo with that name? It's
Google's business to know what its users want, and if you're serious
about SEO, you should think about
search intent, too! Let's take a deep dive into search
intent and explore how the search results pages can help you
create intent-based content.
Looking at search intent is an important aspect of keyword research,
but there’s even more to it! To master each aspect of keyword research,
check out our Keyword research training, part of our Yoast SEO academy
training subscription. We’ll take you through each step, so you’ll be ranking for the right keywords
in no time!