Ranking your local business, part 5: building citationsCitations are built from the name, address and phone number of your business. Your NAP is basically your digital thumbprint – it’s how Google knows that a website is mentioning your business as opposed to someone else’s. The more times Google sees your thumbprint on reputable websites, the more confident Google is that it’s displaying a reputable business in its search results. Getting citations is very important for your local search profile. Local search expert David Mihm explains how to get quality citations to get better local rankings.
Find out how to get local citations »