Stories have always been a way
to communicate. Before people learned how to write, they would tell each
other stories. Why is that? Stories are much easier to remember than
simple facts. Wouldn’t you also want that for your site? As engaging
texts will make people remember your story, and with that, they’ll also
remember the message of your post or even your brand.
Marieke is a firm believer in using storytelling on your site (tip: it’s
also good for SEO). That’s why we’ve gathered all her posts on
storytelling today, enjoy!