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Gamers were flocking to these locations to discover if there weren't any clues or hints about the fifth season of"Maple M Mesos," that was released in July 2018. That's because every season of"Fortnite" is vastly different and it's kept top secret until its launch date. There are new themes, new websites to explore, new character skins and there are fresh weekly challenges.

This moment, Epic Games, which publishes"Fortnite," decided to tease the brand new gaming world by placing these features into the real world.It's a viral marketing strategy called an alternate reality game or ARG. (Not to be mistaken with virtual reality, where you're immersed into a computer-generated world, or augmented reality, where computerized images are projected on top of real-world where to buy maplestory m mesos.)

Once those were solved, the site told the origin story of this game's antagonists contributing to the game's release. This ARG reached almost 3 million players and helped push sales for the match to $125 million on its initial day.

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